Adaptive Medias, Inc. Completes Acquisition of Ember, a Real-Time Bidding Platform Provider

Ember to Power Adaptive’s Programmatic Media Buying and Selling in Video, Mobile and Online Display IRVINE, CA-(Marketwired – Dec 9, 2013) – Multi-channel audience and content monetization company, Adaptive Medias, Inc. (OTCQB: ADTM), a leader in programmatic advertising across mobile, video and online display, announced it has closed the acquisition of Ember, Inc. Ember is READ MORE

Online Video Quality Matters More Than You Think

I’m pleased to see an increasing number of brands investing in video content, and rightfully so. In fact, branded videos are getting shared 50 times more in 2013 than 2006, according to a study by Unruly. But while investments are being made to put out engaging video content, video publishers must also put equal importance READ MORE

Adaptive Media’s Qayed Shareef on Programmatic Buying and Fraud Prevention

Qayed Shareef has two decades of experience in the digital marketing industry, having built and lead successful teams in both start-up environments as well as in mature, large-cap companies. He founded and is currently the CEO of Adaptive Media, a programmatic audience and content monetization provider for website owners, app developers and video publishers who READ MORE

Original Content Scheduling: To Binge or Buzz?

This November, Amazon made its original content debut with Alpha House, with a noticeably different content release schedule than its rival Netflix. Rather than making all the episodes available at once, Amazon made the first three episodes available for free on Amazon Instant Video and is releasing a new episode every Friday for Amazon Prime READ MORE

Adaptive Medias Reports Third Quarter Financial Results

IRVINE, CA-(Marketwired – Nov 19, 2013) – Multi-channel audience and content monetization company, Adaptive Medias, Inc. (OTCQB:ADTM), a leader in programmatic advertising across mobile, video and online display, today announced its third quarter financial results. The Company recorded $373,737 in top-line revenues, up from $27,314 in the 2nd Quarter and $0 in Q3 2012. “The company READ MORE

Good Content Speaks for Itself, but Promotion Gets People Listening

If I received a dollar for every time I’ve heard the phrase “Content is king” repeated in the past year, I’d have enough for a nice weekend getaway. Our industry has seen and heard that phrase so much that I think most of us have become blind to the fact that getting people to watch READ MORE

In-Season Binge Viewing

All you’ve been hearing about for the past several weeks from your friends, family, and coworkers is how amazing that show you were planning on skipping is and that you “have to watch it.” So, of course you cave and join the bandwagon … but there’s just one small problem. You want to start watching READ MORE

Entrepreneur Media Partners with Adaptive Media to Propel App Developers Via TrepLabs Platform

IRVINE, Calif., Oct. 22, 2013 /PRNewswire/ — Too many independent app developers have felt the silent returns on their hard-earned investments. They endure a long process spent bringing their brilliant app ideas to life and making it available to mobile-device users-only to get lost in the morass of the approximately 1.3 million apps available on READ MORE

Independent App Developers, Meet TrepLabs

Entrepreneur and Adaptive Media are teaming up to launch TrepLabs, a platform to help little-known app makers gain exposure and customized business advice. Have a big-potential mobile application but a small marketing budget? Here’s a chance to get your app featured on Starting today, Entrepreneur Media (the publisher of Entrepreneur magazine and and READ MORE

Adaptive Media Taps Sprouse Marketing Group to Lead Brand Marketing Initiatives

Two-time, National “Marketing Team of the Year” to spearhead Adaptive Media’s branding, marketing and public relations efforts IRVINE, Calif., October 16, 2013 – Multi-channel audience and content monetization company Adaptive Media, Inc. (OTCQB: MIMV), today announced that it has signed an agreement with Chicago-based marketing agency Sprouse Marketing Group, LLC. Sprouse Marketing Group (SMG) President READ MORE

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